As employees embark on new chapters beyond your company's walls, their departure doesn't have to mark the end of your relationship. In fact, it's a unique opportunity to transform leaving team members into lasting company ambassadors. Most company leaders and HR professionals find it easy to treat current employees well but turn cold on employees who leave. This speaks volumes about you and your company and affects your ability to attract and retain top talent in the future. So, how can treating your departing employees with care and respect during their farewell foster goodwill and contribute to a positive company image?
1. Humanizing Goodbyes:
When employees decide to move on, acknowledging their contributions and expressing gratitude sets a positive tone. Humanizing the departure process creates an environment where departing employees feel valued and appreciated.
2. Seamless Transition:
Ensuring a smooth transition benefits both the departing employee and those who remain. Streamlining the exit process with clear communication and assistance in handing over responsibilities reflects positively on the company's commitment to professionalism.
3. Exit Interviews with Purpose:
Turn exit interviews into valuable opportunities for feedback. By genuinely seeking insights into the departing employee's experience, you not only show you care about their input but also gather valuable information to enhance the workplace for those who follow.
4. Future Collaborations:
Maintain open channels for potential future collaborations. Departing employees can become valuable allies, whether as clients, partners, or advocates. Cultivate a relationship that extends beyond their time within the company.
5. Leverage Social Platforms:
Encourage departing employees to share positive experiences on professional networking platforms. Their endorsements can significantly impact your company's online reputation, attracting top talent and clients who value a positive workplace culture.
6. Alumni Networks:
Consider establishing an alumni network for former employees. This creates a community where past team members can stay connected, share experiences, and potentially contribute to the growth of your organization in the future.
7. Thoughtful Parting Gestures:
Small gestures, like a personalized farewell message or a token of appreciation, go a long way. These thoughtful acts not only show gratitude but also leave departing employees with a positive lasting impression of their time with the company.
8. Celebrating Achievements:
Highlighting departing employees' achievements in a public forum, whether through company-wide emails or internal newsletters, not only recognizes their contributions but also reinforces a culture of appreciation.
Treating departing employees as potential ambassadors is a strategic investment. By fostering positive farewells, you create a ripple effect that extends beyond the individual, contributing to a company culture that values relationships, even after the farewell handshake. Farewell, then, becomes not a goodbye, but a 'see you later' in the shared journey of professional growth and success.

Brian Muchiri
Marketing & Design- ElevateHR Africa